The Value of Professional Photography | Jacksonville, FL

I’m going to say something unpopular - price should be the LAST thing you consider when you select your photographer. I know…I hear that collective groan!! “Really? What if I come up with a list of photographers I can’t afford?”

First, you have to define “afford.” No doubt custom photography is an investment, but it’s also a luxury expenditure. Everyone has different levels of either saved or disposable income that can be allocated to a session. When defining your budget, determine if you’re more likely to save versus splurge, or if you’ll be flexible and make that decision once you see your images. Then, think about what your product goals are: wall art, a few select prints, a keepsake album. Understanding what you need, as well as what you want, will help you determine what you can spend with a particular photographer.

You may have a budget that will allow you to purchase ALL the images from a photographer of mediocre quality or SOME images, but exactly what you need, from an exceptional one. Try not to get locked into the idea of “all” before you know what “all” looks like.

It’s with hesitation and a sigh that I say, with most budget photographers, “you get what you pay for.” More often than not, if you aren’t investing in someone who has experience, and offers quality, expertise, style, and vision, you’ll receive images that reflect just that. That said, there are talented photographers in every market segment, who cater to a range of budgets. With research and patience, and maybe a referral, you can find one that checks all your boxes.

Photography is an investment, make the most of it with a photographer who can accommodate your artwork needs. 

If you’d like to learn more about having a family session with me or if you have questions, I’d be happy to jump on a quick phone call with you. Schedule A Free Phone Consultation.